Are you looking to turn your creative passion into a thriving online business? Enter the world of print-on-demand (POD), where you can bring your designs to life on various products without the hassle of inventory management. In this blog, we'll walk you through the essential steps to start your print-on-demand journey and introduce you to must-have resources that will make your venture a success.
If you have started looking and researching for print on demand, you will go down the rabbit hole of this one vs that one, this printing vs that printing, this selling platform vs that one, but I have tried basically all of the tips and tricks and must do's and I am here to save you all the time and get straight to making sales.
I have a created a easy to read - at your own pace ebook that is a guide to start your print on demand journey with Printify. This Guide is literally EVERYTHING you need to know. It starts with explaining what print on demand even is, what the process is and a step by step to create your account and give your a walkthrough on each section to make sure all those hidden details and preferences are completed. 10 chapters with additional resources to take you straight to making sales, growing your socials, and increase customer engagements, all while saving time creating actual products and business content!
There are a BUNCH of bonus pages in there to save you time and keep you on track. There is a whole chapter on tips, tricks, and hacks that are Printify shortcuts to handle orders and products that only someone with experience would know.
You have already started your print on demand business and you've reached my blog because you're here for the tips? Well thats perfect because I have those here too!
Let me start with some of my favorite tools, sites, and resources I use to make my print on demand shops literally EXPLODE in sales over night.
Canva: Begin your creative journey with Canva's user-friendly design platform. Customize templates, experiment with colors and typography, and craft unique designs that resonate with your target audience. Start a design from a blank canvas and bring your vision to life or use the endless free templates and styles canva has to give you some guidance. I use Canva for EVERYTHING and I mean EVERYTHING. Canva is an essential for any business on any platform of any kind in my opinion.
Mockups: Display your designs on real-life products using mockups. This helps you showcase your creations and gives customers a preview of what they can expect. You want your mockups to reflect your shop and go with your product. But its more than that, you need size charts and infographics for your products so your customer can make an educated purchase and know what to expect from the product they are buying. I use these size charts because all of them come from Printifys information and they all match each other and flow with my store.
Store Setup
Printify: Seamlessly integrate with Printify, a leading print-on-demand provider. Access a wide range of products, from apparel to home decor, and have them printed and shipped to your customers on-demand. Printify has a few different plan options and is the most user friendly and customer supportive platform I have used since starting my online shops.
Stan Store: Optimize your links using the Stan Store. This is the perfect landing page for your top products, or blogs, or a little more simpler (but still custom) place drive traffic to.
Tailwind: Boost your social media strategy with Tailwind, a scheduling tool for platforms like Instagram and Pinterest. Tailwind will ghost write your captions with SEO optimization for your target audience, they will create pin templates with your branding colors or content, and then you can schedule multiple pins to multiple boards and different times. Tailwind impresses me almost every time I log in because there is always some else I learn that it offers or does to help me market my products.
Fiverr: Outsource tasks such as logo design, virtual assistant tasks, ghost writing, or social media management through Fiverr. This marketplace connects you with freelancers who can help you establish a strong brand identity. They have independent freelancers who can do anything from small tasks to help you build your website so you want to make sure to explore Fivver.
Research
Everbee: Enhance customer engagement using Everbee. This customer feedback and engagement platform helps you gather insights and build a loyal customer base. Everbee helps you research your competition to see what is selling and what is not working. Everbee shows Etsy keywords data and offers many analytics to help you maximize engagement and sales on your items.
Embarking on a print-on-demand journey is an exciting endeavor that allows you to turn your creative passion into a thriving business. By utilizing the must-have resources I have mentioned (and MANY more provided in the Printify Guide) you'll be equipped with the tools needed to design, market, and manage your online store successfully. Remember, consistency and dedication are key to building a lasting brand presence in the print-on-demand world.
For those seeking an in-depth guide to kickstart their print-on-demand journey, we recommend checking out the "Printify Print-on-Demand eBook for Beginners." This comprehensive resource covers everything from choosing the right products to mastering design techniques and optimizing your online store. Take your first step towards print-on-demand success by grabbing your copy today.